Backstory Aster is a - potential - beverage company based out of Toronto, Canada. They developed a non-alcoholic CBD that aims to be used as a cocktail component. In this project, I developed a bottle design and a series of 3 posters for their brand image development.
Challenge For the bottle design, the idea was to create a shape to be referenced in the brand communication. The bottle is entirely white to reflect the coldness of Canada and the purity of non-alcoholic drinks, associated with health.
The brief was to develop a series of posters around a Mediterranean leisure spirit in the style of vintage Martini and Campari campaigns. I used a set of saturated colours, clean lines and a reference to the bottle shape in each of them